(and sometime those teeny, tiny ones too)
The expensive bit isn’t always the price
When somebody decides not to buy, price gets blamed for an awful lot. We assume they couldn’t afford it, people aren’t spending at the moment, or perhaps our audience simply won’t pay that much. Sometimes, of course, that’s completely true. People have budgets, and no...
You’re not inconsistent. Your business has too many versions of itself.
There’s a particular stage of business growth nobody really warns you about, and it's all about brand consistency - we should be all over it, right? You’ve been doing this for a while, things have changed - mostly for the better - and the business you’re running today...
Nobody wakes up wanting a new brand
Nobody wakes up on a Tuesday morning, makes a coffee and thinks, you know what would really make my week? A new brand. Well, perhaps designers do. But normal business owners? Probably not. When someone comes to me saying they need a new brand, the brand itself is...
Behind on Your Goals This Year? Read This Before Q2 Begins
So, we’re about to step into Q2. How the **** did that happen? And for many business owners, this is the point where you take a breath, look up, and think: Right… this isn’t quite how I imagined things would look by now. Not in a dramatic way. Not in a 'everything’s...
You Don’t Need a New Strategy – You Need to Decide Who You Are Now
There is a stage in business that isn’t often spoken about, yet almost everyone moves through it at some point. From the outside, everything appears to be working. Yes, you have a strategy, so it seems anyway... the business is established, clients are coming in, and...
Why Your Website Isn’t Converting in 2026 (& What High-End Brands Are Doing Differently)
You’ve invested in your website.It looks polished. Professional. Considered. But it’s not bringing in the level of clients you expected. Enquiries feel inconsistent. The right people aren’t quite landing. And there’s a quiet sense that something isn’t fully working -...
Don’t Wait for January: The End-of-Year Plan That Protects Your 2026 Revenue
There’s a pattern that repeats every single year. November arrives.December blinks past in prosecco, family logistics, mince pies, school plays, clients trying to squeeze 'just one more thing' in before the break… And then January lands like a cold swim without your...
You Don’t Need a Rebrand – You Need to Remember Who You Are
Your business has evolved – has your brand kept up? It’s so easy to hit that stage where things look fine on the surface… but something doesn’t quite feel like you anymore.
Why Smart Businesses Prep Their Website Now to Hit Q1 Strong
How many times have you promised yourself you’d use Q4 to finally get everything in order, especially that overlooked and under-loved website?And how many times have you hit January full of “new year, new goals”… only to feel swamped within a week as enquiries slow,...
How I Got My Focus Back (And Why My Clients Benefit Too)
If you run your own business, you’ll know what I mean when I say: some days my to-do list felt less like business and more like chasing my own sanity in my very best heels. Glamorous? Maybe. Practical? Not even close. On any given day I’m switching between designing a...
Energy, Mindset, and Business: How to Keep Going When Life Feels Heavy
Running your own business isn’t just about strategy and sales funnels. It’s about you. Your energy, your focus, your decisions. Which means that when life throws a curveball - whether it’s family stress, health worries, or just a tough personal day - it can feel...
You Don’t Need More Time. You Need a Real Strategy.
The “I Just Need More Time” Trap “I just need more time to figure it out.” Says almost all women in business. It sounds reasonable - even logical. But here’s a sneaky, cheeky little tip - more time won’t fix a lack of clarity, direction, or focus. In fact, it often...
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