brand identity

Designed to be Distinctive & Recognisable Yours

A considered identity that brings your business together visually – from logo and typography to colour, imagery and the details that make it recognisably yours.

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good branding gives everything else a place to start

When your logo, colours, typography and visual direction belong together, there’s a clear identity running through everything you put out into the world.

From your website to your social content, people see the same business wherever they find you.

the brand package

curated brand design

what's included...

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Brand Discovery

Before I start designing, we get clear on the business, the audience and what the brand needs to communicate. This gives me the direction for the identity rather than designing purely around personal taste.

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Complete Brand Identity

A complete visual identity, designed to work consistently wherever your business shows up.
You’ll receive:
Primary logo, secondary logo + submark
Colour palette + typography
Supporting brand elements, icons + design details
Favicon + files prepared for web and print

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Brand Guidelines Document

A clear digital guide to your new identity – bringing together your logos, colours, typography and supporting elements, with guidance on how to use them consistently.

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Messaging + Tagline Refinement

We’ll define the key language around your brand, including your tagline, tone of voice and core positioning – so what you say feels as considered as how the business looks.

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Brand Collateral

Choose one piece to put your new identity straight to work:

Business card or thank-you card
Social template or highlight cover

Designed in your new brand style and supplied ready to use.

Optional Add-Ons

Need more? Additional collateral, packaging, print design and further brand assets can be added to suit your project. Just add this to your brief.

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One identity.
Endless ways to make it yours. Every detail speaking the same language.

From the smallest brand detail to the bigger picture, everything is designed to belong together – giving you an identity that works wherever you take it.

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Web Design and Branding - client testimonial

real results

Working with Shirley to design my brand & website was just a great big pleasure

I’d been trying to work on this myself, and had reached the point where I was pulling my hair out with no real idea of what I was doing.

I then found Shirley.

I would give suggestions on what I wanted and Shirley would then work her magic to make it happen, but she always gave excellent advice and ideas on what she thought would work best, and I’m so pleased that I listened to her as I’m really pleased with the whole web design and branding, there is literally nothing I would want to change.

Toni, Clinic Owner