by Shirley Elizabeth | Aug 7, 2026 | Business & Marketing, Design & Branding, Female Owned
Nobody wakes up on a Tuesday morning, makes a coffee and thinks, you know what would really make my week? A new brand. Well, perhaps designers do. But normal business owners? Probably not. When someone comes to me saying they need a new brand, the brand itself is...
by Shirley Elizabeth | Mar 10, 2026 | Business & Marketing, Design & Branding, Female Owned, Mindset
There is a stage in business that isn’t often spoken about, yet almost everyone moves through it at some point. From the outside, everything appears to be working. Yes, you have a strategy, so it seems anyway… the business is established, clients are coming in,...
by Shirley Elizabeth | Oct 7, 2025 | Business & Marketing, Design & Branding, Female Owned, Mindset, Web Design
If you’ve been side-eyeing your logo, scrolling through fonts, and flirting with the idea of a rebrand – pause for a second. It might not be your branding that’s off.It might just be that you’ve forgotten the woman behind it. When ‘Something Feels...
by Shirley Elizabeth | Sep 21, 2025 | Business & Marketing, Design & Branding, Female Owned, Mindset, Small Business Tips, Web Design
How many times have you promised yourself you’d use Q4 to finally get everything in order, especially that overlooked and under-loved website?And how many times have you hit January full of “new year, new goals”… only to feel swamped within a week as enquiries slow,...
by Shirley Elizabeth | Apr 11, 2025 | Business & Marketing, Design & Branding, Female Owned, Small Business Tips
Your brand might not be “bad” – but if it’s not brilliant, it’s costing you. Here’s what a mediocre brand is really doing to your confidence, your revenue, and your growth. It’s Not Broken – But It’s Not Working Let’s talk about the uncomfortable middle...
by Shirley Elizabeth | Feb 18, 2025 | Design & Branding, Small Business Tips, Web Design
When it comes to strategic web design, most business owners focus on the obvious: colours, fonts, and a sleek look. But great web design isn’t just about aesthetics – it’s a strategic tool that directly impacts your website conversions, credibility, and customer...
